Nintendo is reportedly continuing to sell the Wii U at a loss, reports GamesIndustry.
Nintendo recently disclosed a massive loss of $387 million in operating costs for the year. Nintendo president Satoru Iwata attributed the major loss to poor hardware sales, but did however claim that Nintendo would return to profitability in the near future.
“Nintendo posted an operating loss for the fiscal year ended March 31, 2013,” claimed Iwata.
“However, we strive to regain ‘Nintendo-like’ profits for the fiscal year ending March 31, 2014, by providing many people with fascinating games and services.”
Prior to the Wii U’s launch, Nintendo claimed that the aim was to sell the console at a “reasonable” price, which would recuperate manufacturing costs. Nintendo of America president Reggie Fils-Aime went as far as to claim that the Wii U would become profitable as soon as a system owner purchased a single piece of software.
The Wii U sales have been less than stellar, collecting a worldwide install base of around 3.61 million units.