Microsoft Canada’s marketing head has revealed to GamesIndustry that the Xbox One is outpacing Xbox 360 preorders 2-to-1.
“I’ve been here for the launch of Xbox 360. I was here for the launch of Kinect. This is far and away the biggest launch we’ve ever done,” Flannagan said.
“It’s the most hardware we’ve ever produced. It’s the most we’ve ever pre-sold.
“We’re preselling a little over 2-to-1 from what we did with Xbox 360. The momentum on launch has been really good.”
Flannagan also believes this Xbox One’s generation will be a long one, and that the Xbox One could last you a decade.
“We’re probably here for a while because we’re built for the future.
“This is a console that will last you, conservatively a decade, if I had to put a bet down today,” he boldly claimed.
When asked about the notorious “red ring of the death” the Xbox 360 suffered, Flannagan said Microsoft is confident that history will not be repeated with the. Xbox One.