In an interview with Bloomberg TV, Microsoft’s Don Mattrick claims that the $499 Xbox One price-tag “isn’t ridiculous”, and that it represents good value.
“It’s a lower number than some of the analysts had forecasted,” Mattrick claimed.
“The emphasis of his point was that the machine is worth more than the sum of its parts and services.
“We’re over-delivering value against other choices I think consumers can get. Any modern product these days you look at it [and] $499 isn’t a ridiculous price point.
“We’re delivering thousands of dollars of value to people, so I think they’re going to love it when they use it. We’re really making the living room your centre of fun for your family.”
The announced price of $499 comes in at $100 more than that of the announced price of $399 for the Playstation 4.
The bad news for Microsoft is that a poll hosted by the renowned CVG over the weekend showed that a massive majority of readers (71%) voted their interest in favour of the Playstation 4.
Only 15% of the voters voted in favour or the Xbox One while 9% voted to buy neither, opting for the PC or Wii U (mostly PC).